by Mary Langan | Apr 25, 2014 | Digital Media Sales, Media Sales Tips |
Native advertising became the buzz word in digital media in 2013, but what is it? There isn’t one agreed definition of Native advertising, but most people at least agree on the principle, which is content created by a client which enhances the consumers...
by Mary Langan | Apr 15, 2014 | Digital Media Sales, Media Sales Tips, Sales Tips |
Whilst most publishing companies have embraced digital media few have totally integrated their media sales teams, more and more are now starting to make that transition. Here are some of the learnings I have taken from my work with clients who are undertaking this...
by Mary Langan | Nov 9, 2012 | Digital Media Sales, Media Sales Tips |
This is the first in a series of interviews with directors in media sales who share their career path and tips for how to succeed. In this interview, Clare Chamberlain, Sales Director, London Lifestyle for Bauer Media; including brands such as Grazia, Closer, Heat,...
by Mary Langan | Oct 15, 2012 | Digital Media Sales, Media Sales Tips |
At this time of year thousands of graduates in the UK will begin to give serious thought to getting a job and hopefully the start of a promising career. When searching on job boards and meeting with recruitment agencies the role of account manager or media sales...